SCHS Home Search FAQs Guestbook

North Carolina State Center for Health Statistics Navigation Bar

2009 BRFSS Survey Results: North Carolina

TRU Campaign/Tobacco Opinion

In the last 12 months, have you heard about or seen the North Carolina TRU (or Tobacco.
Reality. Unfiltered.) media campaign directed at preventing tobacco use among youth?

View results for a demographic group:
Select a different topic:
View results for a different geographical area:
  Total
Respond.^
Yes, more than once Yes, only once No
N % C.I.(95%) N % C.I.(95%) N % C.I.(95%)
TOTAL 11,645 4,063 37.4 35.8-39.1 673 5.7 5.0- 6.5 6,909 56.8 55.2-58.5
GENDER
Male 4,352 1,602 40.2 37.5-42.9 234 5.4 4.3- 6.7 2,516 54.4 51.7-57.1
Female 7,293 2,461 34.9 33.1-36.7 439 6.0 5.2- 7.0 4,393 59.1 57.2-61.0
RACE
White 9,262 3,204 37.7 35.9-39.4 529 5.6 4.9- 6.4 5,529 56.7 55.0-58.5
African American 1,606 607 37.5 33.7-41.5 97 5.9 4.4- 7.9 902 56.6 52.5-60.6
Asian 87 23 26.1 15.3-40.9 3 3.0 0.9- 9.0 61 70.9 56.3-82.2
Native American 270 94 34.5 25.5-44.8 14 2.2 1.2- 4.2 162 63.3 52.9-72.5
Other Minorities 345 114 37.2 27.6-47.9 25 8.2 4.0-16.0 206 54.6 44.3-64.6
HISPANIC
Hispanic 382 127 35.3 26.3-45.4 24 7.8 3.9-14.9 231 57.0 47.2-66.2
-English Speaking 204 71 37.5 27.4-48.9 9 7.6 2.3-22.7 124 54.9 43.5-65.7
-Spanish Speaking 178 56 34.0 21.8-48.7 15 7.9 3.4-17.2 107 58.2 44.2-70.9
Non-Hispanic 11,230 3,929 37.6 36.1-39.2 647 5.6 4.9- 6.3 6,654 56.8 55.2-58.4
AGE
18-24 343 130 42.8 35.3-50.6 17 4.3 2.5- 7.4 196 52.9 45.2-60.5
25-34 1,071 458 42.8 38.1-47.6 52 5.0 3.3- 7.7 561 52.1 47.4-56.9
35-44 1,756 697 39.8 36.4-43.4 82 5.2 3.6- 7.3 977 55.0 51.4-58.5
45-54 2,289 827 36.0 33.2-38.9 143 6.8 5.4- 8.6 1,319 57.2 54.2-60.2
55-64 2,472 838 34.7 32.0-37.5 135 5.3 4.1- 6.7 1,499 60.0 57.2-62.8
65-74 2,087 659 32.5 29.5-35.6 129 6.3 4.9- 8.0 1,299 61.2 58.1-64.3
75+ 1,538 429 26.9 23.7-30.4 109 8.5 6.1-11.5 1,000 64.6 60.7-68.3
EDUCATION
Less Than H.S. 1,445 429 31.8 27.0-36.9 105 8.3 5.7-12.1 911 59.9 54.5-65.0
H.S. or G.E.D. 3,430 1,150 35.6 32.5-38.9 222 6.2 5.0- 7.7 2,058 58.2 54.9-61.3
Some Post-H.S. 2,973 1,100 39.6 36.4-42.9 150 5.5 4.2- 7.1 1,723 54.9 51.6-58.2
College Graduate 3,780 1,381 39.8 37.4-42.2 194 4.4 3.6- 5.4 2,205 55.8 53.4-58.2
HOUSEHOLD INCOME
Less than $15,000 1,272 421 33.8 27.9-40.3 61 4.7 3.2- 6.7 790 61.5 55.1-67.5
$15,000- 24,999 1,850 634 36.7 32.6-41.1 133 8.9 6.4-12.2 1,083 54.3 49.9-58.7
$25,000- 34,999 1,204 407 31.4 26.6-36.7 70 4.5 3.2- 6.4 727 64.1 58.8-69.0
$35,000- 49,999 1,517 599 41.8 37.9-45.9 73 6.1 4.2- 8.7 845 52.1 48.0-56.1
$50,000-74,999 1,651 603 40.6 36.7-44.6 99 5.3 3.9- 7.2 949 54.1 50.1-58.0
$75,000+ 2,514 959 42.0 38.9-45.3 128 4.5 3.5- 5.9 1,427 53.4 50.3-56.6
DISABILITY STATUS
Yes 4,109 1,363 34.3 31.5-37.2 252 6.1 5.0- 7.4 2,494 59.6 56.7-62.4
No 7,457 2,681 38.9 37.0-40.9 417 5.6 4.7- 6.6 4,359 55.5 53.5-57.5
VETERAN STATUS
Veteran 1,523 560 40.9 36.6-45.4 91 6.0 4.4- 8.2 872 53.0 48.7-57.4
Non-Veteran 9,152 3,180 37.3 35.4-39.1 537 5.8 5.0- 6.7 5,435 56.9 55.1-58.8

Back to TRU Campaign/Tobacco Opinion.

^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.

BRFSS Home | Annual Questionnaires | Technical Notes

This page was generated on 09JUN10.

SCHS Home | Search | FAQs | Guestbook