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| Total Respond.^ |
Television | Radio | Internet | Other | Don't know | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | ||
| North Carolina | 11,678 | 2,869 | 23.6 | 22.3-24.9 | 4,568 | 39.4 | 38.0-40.9 | 453 | 5.3 | 4.6- 6.1 | 3,010 | 25.7 | 24.4-27.1 | 778 | 6.0 | 5.4- 6.8 |
| -Cumberland County | 286 | 78 | 25.9 | 20.0-32.9 | 106 | 40.3 | 33.1-47.8 | 10 | 3.0 | 1.6- 5.8 | 69 | 22.6 | 16.9-29.4 | 23 | 8.2 | 5.0-13.2 |
| GENDER | ||||||||||||||||
| Male | 85 | 20 | 27.3 | 17.0-40.6 | 40 | 49.0 | 35.9-62.2 | 1 | 1.1 | 0.2- 7.6 | 17 | 15.7 | 8.0-28.4 | 7 | 6.9 | 2.8-16.2 |
| Female | 201 | 58 | 24.9 | 18.6-32.5 | 66 | 33.7 | 26.4-42.0 | 9 | 4.5 | 2.3- 8.6 | 52 | 27.7 | 20.6-36.1 | 16 | 9.2 | 5.2-15.9 |
| RACE | ||||||||||||||||
| White | 155 | 45 | 24.5 | 17.2-33.8 | 64 | 41.1 | 31.6-51.4 | 5 | 2.9 | 1.2- 7.0 | 30 | 22.5 | 14.7-33.0 | 11 | 8.9 | 4.4-17.2 |
| Other | 129 | 32 | 25.5 | 17.2-36.1 | 41 | 40.2 | 29.9-51.5 | 5 | 3.3 | 1.3- 8.1 | 39 | 23.2 | 15.8-32.7 | 12 | 7.7 | 4.0-14.5 |
| AGE | ||||||||||||||||
| 18-44 | 79 | 19 | 22.3 | 13.4-34.6 | 26 | 38.6 | 26.5-52.4 | 4 | 2.6 | 0.9- 7.3 | 20 | 25.0 | 15.2-38.4 | 10 | 11.4 | 5.6-21.9 |
| 45+ | 202 | 57 | 29.1 | 21.9-37.6 | 78 | 40.9 | 33.1-49.1 | 6 | 3.5 | 1.5- 7.8 | 48 | 20.8 | 15.2-27.6 | 13 | 5.8 | 3.2-10.2 |
| EDUCATION | ||||||||||||||||
| H.S. or Less | 105 | 36 | 28.7 | 19.1-40.7 | 23 | 26.4 | 16.1-40.3 | 3 | 2.6 | 0.8- 8.0 | 34 | 33.5 | 22.9-46.0 | 9 | 8.9 | 3.9-19.1 |
| Some College + | 181 | 42 | 24.5 | 17.4-33.4 | 83 | 47.0 | 38.0-56.2 | 7 | 3.3 | 1.5- 7.0 | 35 | 17.2 | 11.1-25.8 | 14 | 7.9 | 4.3-14.2 |
| HOUSEHOLD INCOME | ||||||||||||||||
| Less than $50,000 | 141 | 41 | 26.4 | 18.2-36.6 | 43 | 38.7 | 28.4-50.2 | 5 | 3.3 | 1.3- 8.1 | 38 | 22.8 | 15.5-32.1 | 14 | 8.9 | 4.9-15.4 |
| $50,000+ | 100 | 22 | 24.2 | 15.4-35.9 | 50 | 49.5 | 37.9-61.2 | 4 | 3.1 | 1.1- 8.5 | 18 | 15.5 | 9.4-24.5 | 6 | 7.6 | 2.8-19.1 |
^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.
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This page was generated on 24MAY11.
