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2010 BRFSS Survey Results: Eastern North Carolina**

TRU Campaign

In the last 12 months, have you heard about or seen the North Carolina TRU (or Tobacco.
Reality. Unfiltered.) media campaign directed at preventing tobacco use among youth?

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  Total
Respond.^
Yes, more than once Yes, only once No
N % C.I.(95%) N % C.I.(95%) N % C.I.(95%)
North Carolina 10,800 4,107 41.1 39.5-42.6 685 6.5 5.8- 7.3 6,008 52.4 50.8-54.0
-Eastern NC 2,779 1,098 42.1 38.8-45.4 170 5.8 4.6- 7.3 1,511 52.1 48.8-55.4
GENDER
Male 971 393 44.2 39.0-49.5 62 5.7 4.1- 7.8 516 50.1 44.9-55.3
Female 1,808 705 40.0 36.1-44.1 108 5.9 4.3- 8.1 995 54.1 50.0-58.1
RACE
White 1,866 729 43.6 39.6-47.7 109 5.8 4.5- 7.6 1,028 50.5 46.5-54.5
African American 657 272 42.8 36.6-49.3 37 3.9 2.5- 6.3 348 53.2 46.8-59.6
Other Minorities 241 94 32.3 22.4-44.1 24 9.9 5.1-18.5 123 57.8 45.7-68.9
HISPANIC
Hispanic 113 39 29.4 17.8-44.6 11 10.5 4.6-21.9 63 60.1 45.1-73.4
Non-Hispanic 2,661 1,057 43.2 39.9-46.6 159 5.4 4.3- 6.8 1,445 51.4 48.1-54.7
AGE
18-24 117 42 38.5 26.3-52.3 6 4.8 1.8-12.0 69 56.7 43.3-69.2
25-34 283 141 51.6 42.5-60.6 15 4.2 2.1- 8.4 127 44.1 35.4-53.3
35-44 373 168 47.8 40.2-55.4 25 6.2 3.6-10.5 180 46.1 38.7-53.6
45-54 511 198 41.5 35.3-47.9 34 6.8 4.3-10.6 279 51.7 45.3-58.0
55-64 622 250 37.8 32.4-43.6 33 6.0 3.5-10.1 339 56.2 50.2-61.9
65+ 849 289 34.3 29.7-39.2 57 6.7 4.8- 9.4 503 59.0 54.0-63.8
EDUCATION
Less Than H.S. 364 134 32.4 25.7-40.0 25 10.6 5.6-19.4 205 56.9 48.6-64.9
H.S. or G.E.D. 883 342 38.0 32.2-44.2 57 5.4 3.6- 8.0 484 56.6 50.4-62.6
Some Post-H.S. 739 285 47.1 40.7-53.6 43 5.5 3.7- 8.1 411 47.4 41.2-53.7
College Graduate 791 335 46.4 40.9-52.1 45 4.7 3.2- 6.7 411 48.9 43.3-54.5
HOUSEHOLD INCOME
Less than $15,000 334 119 31.7 24.1-40.3 20 5.1 2.6- 9.8 195 63.2 54.2-71.4
$15,000- 24,999 483 203 41.3 33.4-49.7 30 8.3 4.9-13.6 250 50.4 42.1-58.6
$25,000- 34,999 314 116 35.6 27.2-44.9 23 6.6 2.8-14.6 175 57.9 48.2-67.0
$35,000- 49,999 343 141 46.9 38.6-55.4 20 6.4 3.5-11.4 182 46.7 38.6-55.0
$50,000-74,999 339 134 44.4 36.4-52.7 22 7.0 4.0-12.0 183 48.6 40.6-56.7
$75,000+ 522 215 48.7 41.6-55.9 26 3.8 2.4- 6.1 281 47.4 40.5-54.5
DISABILITY STATUS
Yes 1,110 439 41.4 36.5-46.5 64 5.0 3.5- 7.1 607 53.5 48.5-58.5
No 1,657 654 42.4 38.2-46.7 104 6.1 4.6- 8.2 899 51.5 47.2-55.7
VETERAN STATUS
Veteran 451 175 45.9 38.9-53.1 25 5.6 3.3- 9.3 251 48.4 41.5-55.4
Non-Veteran 2,327 923 41.3 37.7-45.0 144 5.8 4.5- 7.5 1,260 52.9 49.2-56.6

Back to TRU Campaign.

^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.

**Eastern North Carolina: Beaufort, Bertie, Bladen, Brunswick, Camden, Carteret, Chowan, Columbus, Craven, Cumberland, Currituck, Dare, Duplin, Edgecombe, Gates, Greene, Halifax, Harnett, Hertford, Hoke, Hyde, Johnston, Jones, Lenoir, Martin, Nash, New Hanover, Northampton, Onslow, Pamlico, Pasquotank, Pender, Perquimans, Pitt, Robeson, Sampson, Scotland, Tyrrell, Washington, Wayne, and Wilson counties.
Piedmont North Carolina: Alamance, Alexander, Anson, Cabarrus, Caswell, Catawba, Chatham, Cleveland, Davidson, Davie, Durham, Forsyth, Franklin, Gaston, Granville, Guilford, Iredell, Lee, Lincoln, Mecklenburg, Montgomery, Moore, Orange, Person, Randolph, Richmond, Rockingham, Rowan, Stanly, Stokes, Union, Vance, Wake, Warren, and Yadkin counties.
Western North Carolina: Alleghany, Ashe, Avery, Buncombe, Burke, Caldwell, Cherokee, Clay, Graham, Haywood, Henderson, Jackson, McDowell, Macon, Madison, Mitchell, Polk, Rutherford, Surry, Swain, Transylvania, Watauga, Wilkes, and Yancey counties.

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This page was generated on 15AUG11.

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