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| Total Respond.^ |
Television | Radio | Internet | Other | Don't know | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | ||
| North Carolina | 11,678 | 2,869 | 23.6 | 22.3-24.9 | 4,568 | 39.4 | 38.0-40.9 | 453 | 5.3 | 4.6- 6.1 | 3,010 | 25.7 | 24.4-27.1 | 778 | 6.0 | 5.4- 6.8 |
| -New Hanover County | 319 | 83 | 22.1 | 16.9-28.4 | 137 | 46.6 | 39.5-53.8 | 12 | 5.0 | 2.5- 9.7 | 71 | 21.1 | 15.7-27.6 | 16 | 5.2 | 2.5-10.7 |
| GENDER | ||||||||||||||||
| Male | 114 | 26 | 20.4 | 12.7-31.1 | 55 | 46.0 | 35.2-57.2 | 5 | 6.1 | 2.3-15.3 | 20 | 19.5 | 11.5-31.0 | 8 | 8.0 | 3.1-18.9 |
| Female | 205 | 57 | 23.8 | 17.4-31.6 | 82 | 47.1 | 38.3-56.2 | 7 | 3.9 | 1.6- 9.3 | 51 | 22.6 | 16.4-30.3 | 8 | 2.6 | 1.1- 5.9 |
| RACE | ||||||||||||||||
| White | 266 | 72 | 22.2 | 16.9-28.6 | 120 | 52.1 | 44.5-59.6 | 10 | 4.6 | 2.1-10.0 | 52 | 17.6 | 12.7-23.9 | 12 | 3.5 | 1.8- 6.6 |
| Other | 53 | 11 | 22.0 | 9.8-42.2 | 17 | 26.8 | 15.0-43.2 | 2 | 6.2 | 1.5-22.1 | 19 | 33.4 | 18.4-52.7 | 4 | 11.5 | 2.9-35.9 |
| AGE | ||||||||||||||||
| 18-44 | 68 | 11 | 16.8 | 8.4-30.9 | 32 | 51.9 | 38.1-65.4 | 4 | 6.9 | 2.3-19.1 | 20 | 23.2 | 14.2-35.6 | 1 | 1.1 | 0.2- 7.7 |
| 45+ | 246 | 70 | 25.3 | 19.3-32.4 | 102 | 42.8 | 35.4-50.7 | 8 | 3.9 | 1.7- 8.7 | 51 | 20.1 | 13.9-28.2 | 15 | 7.9 | 3.6-16.2 |
| EDUCATION | ||||||||||||||||
| H.S. or Less | 96 | 27 | 33.0 | 20.8-48.1 | 25 | 19.2 | 12.0-29.3 | 5 | 5.4 | 1.8-14.8 | 34 | 32.3 | 21.1-46.0 | 5 | 10.1 | 3.1-28.3 |
| Some College + | 223 | 56 | 17.7 | 13.0-23.5 | 112 | 57.8 | 49.5-65.7 | 7 | 4.8 | 2.0-11.2 | 37 | 16.4 | 10.9-24.0 | 11 | 3.3 | 1.6- 6.5 |
| HOUSEHOLD INCOME | ||||||||||||||||
| Less than $50,000 | 154 | 42 | 22.4 | 15.4-31.5 | 48 | 30.9 | 21.7-41.9 | 7 | 6.1 | 2.6-13.7 | 47 | 30.8 | 21.5-42.0 | 10 | 9.7 | 4.2-21.0 |
| $50,000+ | 109 | 23 | 15.7 | 9.8-24.3 | 64 | 65.7 | 54.6-75.3 | 3 | 4.7 | 1.1-17.6 | 15 | 12.6 | 7.1-21.4 | 4 | 1.3 | 0.4- 4.0 |
^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.
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This page was generated on 24MAY11.
