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| Total Respond.^ |
Television | Radio | Internet | Other | Don't know | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | N | % | C.I.(95%) | ||
| North Carolina | 11,678 | 2,869 | 23.6 | 22.3-24.9 | 4,568 | 39.4 | 38.0-40.9 | 453 | 5.3 | 4.6- 6.1 | 3,010 | 25.7 | 24.4-27.1 | 778 | 6.0 | 5.4- 6.8 |
| -Rowan County | 363 | 84 | 18.1 | 13.6-23.5 | 149 | 48.9 | 41.7-56.1 | 4 | 1.2 | 0.4- 3.4 | 101 | 26.2 | 20.8-32.5 | 25 | 5.7 | 3.5- 9.0 |
| GENDER | ||||||||||||||||
| Male | 135 | 27 | 14.8 | 8.7-24.2 | 64 | 54.1 | 42.5-65.3 | 1 | 0.3 | 0.0- 2.0 | 34 | 24.5 | 16.3-35.1 | 9 | 6.3 | 3.0-12.7 |
| Female | 228 | 57 | 20.8 | 15.1-27.9 | 85 | 44.5 | 35.9-53.5 | 3 | 1.9 | 0.6- 6.1 | 67 | 27.6 | 21.0-35.5 | 16 | 5.2 | 2.9- 9.1 |
| RACE | ||||||||||||||||
| White | 312 | 74 | 19.6 | 14.6-26.0 | 132 | 50.1 | 42.3-57.9 | 3 | 1.3 | 0.4- 4.1 | 82 | 23.5 | 18.2-29.9 | 21 | 5.4 | 3.2- 9.0 |
| Other | 49 | 10 | 11.6 | 5.1-24.4 | 16 | 43.5 | 27.0-61.6 | 1 | 0.7 | 0.1- 5.0 | 18 | 37.2 | 22.0-55.5 | 4 | 7.0 | 2.3-19.0 |
| AGE | ||||||||||||||||
| 18-44 | 83 | 11 | 13.8 | 7.0-25.4 | 43 | 56.0 | 42.9-68.4 | 1 | 1.1 | 0.2- 7.7 | 24 | 24.9 | 15.9-36.9 | 4 | 4.1 | 1.5-11.0 |
| 45+ | 275 | 72 | 21.8 | 17.1-27.3 | 104 | 43.2 | 36.3-50.3 | 3 | 1.2 | 0.4- 3.8 | 75 | 26.7 | 21.0-33.3 | 21 | 7.1 | 4.4-11.3 |
| EDUCATION | ||||||||||||||||
| H.S. or Less | 171 | 38 | 16.1 | 10.1-24.9 | 59 | 46.1 | 35.0-57.6 | 0 | 0.0 | . - . | 60 | 30.9 | 22.4-40.9 | 14 | 6.9 | 3.6-12.9 |
| Some College + | 192 | 46 | 19.8 | 13.9-27.3 | 90 | 51.4 | 42.3-60.5 | 4 | 2.2 | 0.7- 6.4 | 41 | 22.0 | 15.4-30.4 | 11 | 4.6 | 2.3- 8.8 |
| HOUSEHOLD INCOME | ||||||||||||||||
| Less than $50,000 | 212 | 47 | 17.3 | 11.5-25.1 | 80 | 42.6 | 33.5-52.1 | 1 | 0.3 | 0.0- 1.8 | 68 | 32.7 | 24.9-41.6 | 16 | 7.2 | 4.0-12.8 |
| $50,000+ | 93 | 24 | 22.5 | 14.0-34.1 | 46 | 54.6 | 42.0-66.7 | 3 | 3.4 | 1.0-10.6 | 17 | 17.5 | 9.6-29.7 | 3 | 2.0 | 0.6- 6.4 |
^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.
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This page was generated on 24MAY11.
