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2008 BRFSS Survey Results: Cumberland County

Tobacco Opinion/TRU Campaign

In the last 12 months, have you heard about or seen the North Carolina TRU (or Tobacco.
Reality. Unfiltered.) media campaign directed at preventing tobacco use among youth?

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  Total
Respond.^
Yes, more than once Yes, only once No
N % C.I.(95%) N % C.I.(95%) N % C.I.(95%)
North Carolina 14,191 5,709 43.8 42.5-45.1 876 6.0 5.4- 6.7 7,606 50.2 48.9-51.5
-Cumberland County 438 171 41.2 35.0-47.8 30 5.3 3.4- 8.0 237 53.5 46.9-60.0
GENDER
Male 149 60 40.0 29.7-51.4 10 4.5 2.1- 9.2 79 55.5 44.1-66.3
Female 289 111 42.3 35.4-49.4 20 6.0 3.6- 9.8 158 51.7 44.5-58.9
RACE
White 252 95 39.0 30.7-48.0 16 4.2 2.4- 7.2 141 56.8 47.7-65.5
Other 184 75 44.2 35.1-53.7 14 6.6 3.5-12.2 95 49.2 39.9-58.5
AGE
18-44 142 66 42.4 32.2-53.3 10 4.9 2.5- 9.4 66 52.7 41.7-63.3
45+ 293 104 39.9 33.4-46.7 20 5.7 3.4- 9.7 169 54.4 47.6-61.0
EDUCATION
H.S. or Less 193 69 38.2 28.5-49.0 9 3.4 1.5- 7.5 115 58.4 47.5-68.5
Some College + 243 102 43.9 36.2-52.0 21 6.8 4.1-11.1 120 49.3 41.4-57.2
HOUSEHOLD INCOME
Less than $50,000 248 103 44.5 35.3-54.2 15 4.5 2.4- 8.2 130 51.0 41.3-60.6
$50,000+ 140 53 38.5 29.4-48.4 13 7.1 3.7-13.2 74 54.4 44.6-64.0

Back to Tobacco Opinion/TRU Campaign.

^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.

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This page was generated on 19MAY09.

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