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2008 BRFSS Survey Results: Mecklenburg County

Tobacco Opinion/TRU Campaign

In the last 12 months, have you heard about or seen the North Carolina TRU (or Tobacco.
Reality. Unfiltered.) media campaign directed at preventing tobacco use among youth?

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  Total
Respond.^
Yes, more than once Yes, only once No
N % C.I.(95%) N % C.I.(95%) N % C.I.(95%)
North Carolina 14,191 5,709 43.8 42.5-45.1 876 6.0 5.4- 6.7 7,606 50.2 48.9-51.5
-Mecklenburg County 599 246 45.0 39.9-50.2 39 5.8 3.9- 8.6 314 49.1 44.1-54.3
GENDER
Male 241 102 44.0 36.5-51.7 13 5.6 2.9-10.5 126 50.4 42.7-58.0
Female 358 144 46.1 39.4-52.9 26 6.1 3.8- 9.5 188 47.9 41.2-54.6
RACE
White 405 164 47.2 41.2-53.3 24 4.6 2.9- 7.1 217 48.2 42.3-54.2
Other 193 82 42.1 33.7-51.0 15 7.6 4.1-13.6 96 50.3 41.5-59.0
AGE
18-44 182 93 49.7 41.2-58.2 8 4.9 2.2-10.2 81 45.4 37.1-54.0
45+ 409 151 40.5 34.9-46.3 31 7.0 4.7-10.2 227 52.5 46.8-58.2
EDUCATION
H.S. or Less 166 59 41.3 31.5-51.9 19 10.0 5.6-17.3 88 48.7 38.6-58.8
Some College + 429 187 47.0 41.3-52.9 19 3.7 2.2- 6.2 223 49.3 43.5-55.1
HOUSEHOLD INCOME
Less than $50,000 241 96 40.7 32.3-49.6 20 8.3 4.6-14.4 125 51.1 42.3-59.8
$50,000+ 281 125 49.4 42.6-56.2 14 4.3 2.4- 7.7 142 46.3 39.6-53.1

Back to Tobacco Opinion/TRU Campaign.

^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.

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This page was generated on 19MAY09.

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