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2008 BRFSS Survey Results: Piedmont North Carolina**

Tobacco Opinion/TRU Campaign

In the last 12 months, have you heard about or seen the North Carolina TRU (or Tobacco.
Reality. Unfiltered.) media campaign directed at preventing tobacco use among youth?

View results for a demographic group:
Select a different topic:
View results for a different geographical area:
  Total
Respond.^
Yes, more than once Yes, only once No
N % C.I.(95%) N % C.I.(95%) N % C.I.(95%)
North Carolina 14,191 5,709 43.8 42.5-45.1 876 6.0 5.4- 6.7 7,606 50.2 48.9-51.5
-Piedmont NC 6,806 2,893 46.1 44.2-47.9 406 6.0 5.2- 7.0 3,507 47.9 46.1-49.8
GENDER
Male 2,607 1,120 46.3 43.4-49.2 145 6.3 4.9- 8.1 1,342 47.4 44.5-50.3
Female 4,199 1,773 45.9 43.5-48.2 261 5.7 4.8- 6.8 2,165 48.4 46.1-50.8
RACE
White 5,387 2,286 47.7 45.7-49.7 308 5.1 4.4- 5.9 2,793 47.2 45.2-49.2
African American 965 459 50.2 45.6-54.7 61 6.5 4.2-10.0 445 43.3 38.9-47.9
Other Minorities 435 143 31.9 25.3-39.2 36 10.4 6.9-15.5 256 57.7 50.5-64.7
HISPANIC
Hispanic 326 122 35.0 27.2-43.6 28 11.1 6.9-17.2 176 54.0 45.5-62.2
Non-Hispanic 6,464 2,767 47.3 45.4-49.1 377 5.5 4.7- 6.4 3,320 47.3 45.4-49.1
AGE
18-24 207 110 54.1 45.4-62.6 10 5.7 2.6-11.7 87 40.2 32.1-49.0
25-34 695 399 54.1 49.2-58.9 45 7.1 4.9-10.1 251 38.8 34.1-43.7
35-44 1,120 587 50.2 46.5-54.0 52 5.5 3.8- 8.0 481 44.3 40.6-48.0
45-54 1,393 626 45.7 42.3-49.1 74 5.0 3.8- 6.5 693 49.4 45.9-52.8
55-64 1,446 552 37.6 34.5-40.9 95 6.1 4.8- 7.8 799 56.3 53.0-59.5
65-74 1,082 376 35.6 32.1-39.2 66 5.9 4.4- 7.8 640 58.6 54.8-62.2
75+ 808 226 28.4 24.4-32.7 63 8.8 6.6-11.6 519 62.9 58.4-67.2
EDUCATION
Less Than H.S. 874 302 33.2 28.2-38.6 66 8.7 6.0-12.6 506 58.1 52.4-63.5
H.S. or G.E.D. 1,872 792 47.5 43.6-51.4 106 5.1 3.5- 7.2 974 47.4 43.6-51.3
Some Post-H.S. 1,751 812 50.7 47.1-54.3 103 5.5 4.2- 7.3 836 43.8 40.3-47.3
College Graduate 2,292 984 46.7 43.9-49.5 128 6.0 4.7- 7.7 1,180 47.3 44.5-50.1
HOUSEHOLD INCOME
Less than $15,000 638 246 35.9 29.3-43.0 43 7.5 4.6-12.2 349 56.6 49.4-63.5
$15,000- 24,999 1,056 425 43.8 38.3-49.6 63 7.7 4.9-11.9 568 48.5 42.9-54.1
$25,000- 34,999 655 296 46.9 41.2-52.7 40 7.6 4.7-12.1 319 45.5 39.9-51.3
$35,000- 49,999 926 383 47.2 42.5-51.9 65 5.6 4.1- 7.7 478 47.2 42.6-51.9
$50,000-74,999 975 442 48.9 44.5-53.4 61 6.4 4.3- 9.4 472 44.7 40.4-49.2
$75,000+ 1,686 769 49.0 45.6-52.3 82 4.9 3.7- 6.6 835 46.1 42.8-49.5
DISABILITY STATUS
Yes 2,336 953 44.1 40.9-47.3 141 5.3 4.2- 6.6 1,242 50.6 47.5-53.8
No 4,437 1,934 47.0 44.7-49.3 264 6.3 5.2- 7.7 2,239 46.7 44.4-49.0
VETERAN STATUS
Veteran 877 348 42.5 37.8-47.2 51 4.6 3.3- 6.5 478 52.9 48.1-57.6
Non-Veteran 5,926 2,543 46.5 44.5-48.6 355 6.2 5.3- 7.3 3,028 47.2 45.2-49.3

Back to Tobacco Opinion/TRU Campaign.

^Use caution in interpreting cell sizes less than 50, % = Percentage, C.I.(95%) = Confidence Interval (at 95 percent probability level).
Percentages are weighted to population characteristics and therefore cannot be calculated exactly from the numbers in this table.

Eastern North Carolina: Beaufort, Bertie, Bladen, Brunswick, Camden, Carteret, Chowan, Columbus, Craven, Cumberland, Currituck, Dare, Duplin, Edgecombe, Gates, Greene, Halifax, Harnett, Hertford, Hoke, Hyde, Johnston, Jones, Lenoir, Martin, Nash, New Hanover, Northampton, Onslow, Pamlico, Pasquotank, Pender, Perquimans, Pitt, Robeson, Sampson, Scotland, Tyrrell, Washington, Wayne, and Wilson counties.
**Piedmont North Carolina: Alamance, Alexander, Anson, Cabarrus, Caswell, Catawba, Chatham, Cleveland, Davidson, Davie, Durham, Forsyth, Franklin, Gaston, Granville, Guilford, Iredell, Lee, Lincoln, Mecklenburg, Montgomery, Moore, Orange, Person, Randolph, Richmond, Rockingham, Rowan, Stanly, Stokes, Union, Vance, Wake, Warren, and Yadkin counties.
Western North Carolina: Alleghany, Ashe, Avery, Buncombe, Burke, Caldwell, Cherokee, Clay, Graham, Haywood, Henderson, Jackson, McDowell, Macon, Madison, Mitchell, Polk, Rutherford, Surry, Swain, Transylvania, Watauga, Wilkes, and Yancey counties.

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This page was generated on 20MAY09.

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